Ford Re-Introduces the Model T Line That Made It Great

DEARBORN, MI—Still reeling from a $12.6 billion loss last year and a steadily declining customer base, the Ford Motor Company announced plans Monday to invest its entire third- and fourth-quarter manufacturing and advertising budgets into reintroducing the Model T, one of history's best known and most innovative car models.



While Mulally admits that the initial cost of producing the so-called "Tin Lizzies" will be an enormous investment, the company will save millions of dollars by paying workers on the man-powered assembly lines—once considered a revolutionary breakthrough—wages at 1911 rates. Working in back-to-back 10-hour shifts, employees should be capable of producing 20 to 25 units per week, meaning the 32,000 Model Ts that Mulally believes will lift the company out of near bankruptcy will be on the road within six years.


Regaining Historic Market Share

Source: The Onion